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Marketing · Pilot · Sample / demonstration

Content workflow assistant

Each product launch means re-writing the same facts across many channels.

Sample / demonstration

The problem

Each product launch means re-writing the same facts across many channels.

Illustrative scope

Approved fact source setup, a drafting workflow with source references, and editor approval steps.

Inputs → steps → output

Inputs

  • + Approved product facts and specs
  • + Brand voice notes
  • + Channel formats (web, email, social)
  1. 1Facts are kept in one approved source
  2. 2Assistant drafts copy per channel from that source
  3. 3Each claim in a draft points to the fact it came from
  4. 4An editor reviews, edits and approves

OutputChannel-ready drafts that an editor has approved, each traceable to approved facts.

What AI does
Drafts copy for each channel and attaches the source fact behind every product claim.
What a person checks
An editor approves every draft before publication and rejects any claim without a source.
Access and boundaries
Drafts only from the approved fact source. Nothing is published automatically. Unreleased information stays out until approved.
How a pilot would be tested
Run one launch through the workflow alongside the usual process. Test whether every claim traces to a source and how many edits drafts need.
What the handoff includes
Fact source owner, saved drafting instructions, the review checklist, and how to add a new channel.

Related service: AI opportunity and workflow assessment →

Before and after (illustrative)

Before

  • Copy rewritten from scratch
  • Facts drift between channels
  • Slow approvals

After

  • One approved fact source
  • Drafts with source references
  • Editor approves before publishing

Sample / demonstration, not a real client system.

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